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Making it easier to
raise kids in Bangkok

We believe you can live anywhere and raise great kids. BKK Kids is dedicated to making it easier (and more fun!) to raise children in Bangkok.

We cultivate a community that is highly active, engaged and
interested in cool things to do, places to visit and ways to experience this dynamic city with kids. We offer parents critical, high-value tools and resources to make informed decisions about fun, health, education and happiness for their families.

Engagement

45K

Monthly website page views

30K

Monthly website sessions

25K

Monthly unique visitors to website

71%

Access website content on mobile devices

What does this mean?

We offer the opportunity to connect with the largest group of English speaking parents in Bangkok. They generally live in the inner city, have formidable spending power and are at key decision making moments in their children’s lives. We offer you a chance to talk with them in the right way, through a professional, trusted platform.
We offer the following opportunities to engage with our community:

Website Advertising

Our ads are standard sizes and positioned in the right places, so that you get noticed by the right people...

Social Media

We have a dynamic daily conversation with our parents. We know what they're saying, who they are listening...

Editorial & Reviews

We produce a great mix of parenting content specific to Bangkok. Our writers are experts...

Newsletter & E-mail

With segmented lists and time optimised campaigns, we are able to work smarter. Advertisers...

Readership

60%

Female

40%

Male

calendar icon used for age of users on website

54%

24-44 Years old

60%

Mixed Nationality

40%

Thai Nationals

Website Advertising Opportunities

Website: Directory Listings

Our directories are listed by priority of listing type, then in alphabetical order. 

Users have access to a number of filters to narrow their search across of number of options (e.g. pedagogy, level, price).

ModuleWhat’s Included?Price
Premium ⭐️
  • Listings are always displayed at Top of Category, in alphabetical order
  • Logo, contact details, social networks
  • Google maps integration
  • 800 word text
  • School “Essentials” sidebar
  • 12 x images

Also includes

  • 1 x Playgroup listing
  • Video integration on listing
25,000 THB annually
Featured
  • Listings begin after Premium, in alphabetical order
  • 1 x Logo, contact details, social networks
  • Google maps integration
  • 400 word text
  • School “Essentials” sidebar
  • 8 x  images
15,000 THB annually
Basic
  • 1 x Logo, contact details, social networks
  • Google maps integration
  • 250 word text
  • School “Essentials” sidebar
  • 4 x  images
6,000 THB annually

Does your school or business have multiple locations? Click here to contact us about how we can make this work.

Website: Sponsorship of a Complete Category

Want to have your school stand out of the pack? Interested in making sure your business is always seen frst for a type of activity? Improve your brand recognition and awareness by sponsoring a directory listing category*.
Placement What’s Included? Price
Sponsorship Header banner visible above all listings in the category. 120,000 THB anually
10,000 THB monthly
What we need from you (Specifications)
* Please contact us for available category options.

Website: Homepage & Run of Site

We offer the opportunity for you to have your message displayed on every page across our entire website. We also have premium placements on our homepage (the single most visited page).
Run of Site Options
ModuleWhat’s Included?Price
Header
(Run of Site)
Header banner visible at all times on all pages.120,000 THB annually
   
Homepage Options
ModuleWhat’s Included?Price
Carousel BannerLarge banner visible in slider rotation on homepage.
3  months 
5 months
12  months
10,000 THB per month
25,000 THB
50,000 THB
100,000 THB
In Line BannerStandard banner visible in line between sections on homepage.48,000 THB anually
What we need from you (Specifications)

Website: Blog Category Sponsorship

Does your school excel in a particular area? Does your business have a clear, unique focus? Raise awareness and brand recognition by sponsoring one of our blog categories*.
Placement What’s Included? Price
Sponsorship Header banner visible on every post in the category 120,000 THB anually per category
What we need from you (Specifications)
* Please contact us for available category options.

Website: Sidebars

Ensure your brand is seen by all of our readers with an advertising square on the sidebar of our blog.
Placement What’s Included? Price
Top Ad square visible on top of sidebar for all blog posts in all categories. 60,000 THB annually
Middle Ad square visible in middle of sidebar for all blog posts in all categories. 48,000 THB annually
Bottom Ad square visible in bottom of sidebar for all blog posts in all categories. 24,000 THB annually
What we need from you (Specifications)

Website: Sponsored Content

Do you have expert advice? Are you launching a product or service that our readers might be interested in? Contact us about sponsoring a blog post that features your ideas.
PlacementWhat’s Included?Price
Blog Article (You author the content)
  • 1 × Article of up to 450 words supplied by client
  • Up to 5 × images and up to 3 x links
  • Featured on home page in date order
  • Featured in 1 × eNewsletters
  • Promoted in 2 × social network posts
15,000 THB
1 × Article
Blog Article (BKK Kids writes the content)
  • 1 × Article of up to 450 words written by our editorial team
  • Up to 5 × images and up to 3 x links
  • Featured on home page in date order
  • Featured in 1 × eNewsletters
  • Promoted in 2 × social network posts
18,000 THB
1 × Article
What we need from you (Specifications)

Newsletter, Email & Social Media
Advertising Opportunities

Newsletter: In line

Reach thousands of engaged readers every week with an advertisement in our newsletter. Take advantage of our above average open and click through rates.
PlacementWhat’s Included?Price
HeaderAd square placed in the header (before all text) of the newsletter.120,000 THB annually 12,000 THB monthly
MiddleAd square placed after the text of the newsletter.100,000 THB annually 10,000 THB monthly
FooterAd square placed after the “What’s On” listings in the newsletter.50,000 THB annually 5,000 THB monthly
What we need from you (Specifications)

Newsletter: Side bar

Reach thousands of engaged readers every week with an advertisement in our newsletter. Take advantage of our above average open and click through rates.
Placement What’s Included? Price
Our reader’s inboxes Ad square placed on the sidebar of our weekly newsletter. Sidebar ads rotate vertically one space every week, so all vendors have an opportunity for top placement regularly. 50,000 THB anually
5,000 THB monthly
What we need from you (Specifications)

Email Blast

Communitcate directly with our thousands of subscribers, who are seeking information about child and family friendly events and services. Our customized email offers you the opportunity to delivery exclusive message about your prodcuts or services.
Placement What’s Included? Price
Our reader’s inboxes
  • Your unique text and messaging
  • Your links
15,000 THB / email
What we need from you (Specifications)

Social Media Package

Meet our community where they follow us – Facebook & Instagram. Our tens of thousands of followers watch our feeds for updates about events, activities, promotions and giveaways.
PlacementWhat’s Included?Price
Facebook Page
  • Your custom image.
  • Up to 50 words of text.
  • Links to your landing page(s).

5,000 THB per year or 1000 THB per post
You may add as much additional boosting as you’d like. 

Instagram Feed & Twitter
  • Same as above.
Included FREE with purchase of Social Media Package.
What we need from you (Specifications)

The International Schools Guide

The 2024 International Schools Guide is available NOW

ISG 2024: Overview

Our annual International Schools Guide is an objective resource and tool, empowering families in the selection of a school, based on their child’s specific needs.

The comprehensive directory, now the 9th edition, provides details on each school
in alphabetical order, along with neighbourhood maps that mark schools’ locations.
In addition, we provide editorial content that is of interest to parents and guardians,
offering insight into the dynamic international school system and the many education
options in Bangkok.

The following independent articles will be featured:

  • The Value of an International School Education
  • What defines an American Curriculum and a British Curriculum?
  • The IB Approach to Learning
  • STEM Education in the Spotlight
  • Resources and Support for Students with Learning Challenges

Schedule

Production PhaseClose Date
School registration October 31,  2024
Digital Guide Launch December 15, 2024
DistributionEarly January 2025

Distribution

1000s of digital and hard copies will be distributed via:

The following independent articles will be featured:

  • Direct mail

Friends of BKK Kids

  • Neilson Hays Library
  • BAMBI (Bangkok Mothers & Babies International) playgroups
  • Little Pea Kids Commons
  • Independent extracurricular activity schools (Bangkok Dolphins, Kiddy Kicks, Polyglot Learning Club, A Little Something, etc.)

Expatriate organisations & groups

  • 30 national embassies, consulates and UN agencies
  • 20 Chambers of commerce
  • 10 Women’s and family groups

Online

  • Website download

Events

  • Living in Bangkok Expat Fair, The British Club
  • Ploenchit Fair
  • Annual BKK Kids charity fair/market/pop-up event
  • BKK Kids’ sponsored events (venues such as The Comedy Club Bangkok, Bangkok Community Theatre, The Commons Thonglor)

Others

  • Business, markets, relocation companies… and more!

ISG 2025: Rate Card

School directory listings

Note: We charge a 20% cancellation fee if ads or listings are removed after the layout has been finalized.

UnitLogoVisually EnhancedGraphic/ImagePrice
Full Page Listing   25,000 THB
Half Page Listing  15,000 THB
Basic Listing   4,000 THB

Display Advertising - Standard Placements

UnitTrim SizeBleedClear AreaPrice
Standard Full Page AD210mm W × 297mm HMinimum 3mm190mm W × 277mm H40,000 THB
Standard Half Page AD210mm W × 148mm HMinimum 3mm190mm W × 277mm H20,000 THB
Double Page AD   75,000 THB

Display advertising - Premium Placements

Unit Trim Size Bleed Clear Area Price
Inside Double Page Font Cover  210mm W × 297mm H Minimum 3mm 190mm W × 277mm H 100,000 THB
Page opposite Contents 210mm W × 297mm H Minimum 3mm 190mm W × 277mm H 80,000 THB
Page opposite Publisher  210mm W × 297mm H Minimum 3mm 190mm W × 277mm H 80,000 THB
Page opposite Editor’s Letter 210mm W × 297mm H Minimum 3mm 190mm W × 277mm H 70,000 THB
Inside Double Page Back Cover 210mm W × 297mm H Minimum 3mm 190mm W × 277mm H  80,000 THB
Back cover 210mm W × 297mm H Minimum 3mm 190mm W × 277mm H 100,000 THB

Note: Complete image and text specifications will be sent after a placement has been confirmed.

ISG 2021: Artwork Sizes

Full Page

Trim Size 210mm W x 297mm H

Bleed 3mm around each edge

Half Page

Trim Size 210mm W x 148mm H

Bleed 3mm around each edge

ISG 2021: Artwork Guidelines

Specifications

Colour CMYK

Resolution 300dpi

File format PDF, JPG, TIFF, PSD (flat)

Unacceptable file format EPS, AI or INDD

Bleed Minimum 3mm

What is trim size? The physical size of your ad in the finished document. It is where the page itself will be cut. Because it is cut by a machine, the cut is not absolutely precise every time and slight shifting does occur.

What is bleed? Bleed refers to artwork that goes beyond the edge of the page before trimming down to size. Bleed ensures that no unprinted edges occur in the finished document.

What is clear area? The area that we recommend you keep text, logos and other important visuals within, so that crucial information does not get cut off (either through the cutting or binding process).

Leave a lasting impression

Keep it simple
Keep the number of shapes, lines and fonts to a minimum. Have a clear message, and remove all other unnecessary details.

Use a grid
Grids bring order to a layout, making it easier for people to find and navigate through your information. The placement of elements should flow naturally from one to the next in a progression that lends itself to your message.

Proper use of white space
Don’t fill every spot on the page with content or graphics. The negative space on the page can be useful to guide the reader’s attention and eliminate distractions.

Note: It is important to note that white space doesn’t need to be white. The term simply refers to empty space on a page. It’s recommended that the body of the text should occupy from 25 to 40% of the total space of a page.

The Activities & Camps Guide

Activities & Camp guide 2023

The 2023 Activities & Camps Guide is available NOW

ACG 2024: Overview

The 2024 edition of the BKK Kids Activities & Camps guide is soon!

Our 150+ page guide is packed full with:

  • Over 200 kids Activities
  • Recommended kids camps
  • Schools that offer mid term camps
  • Our latest Top 25 Things To Do With Kids in Bangkok ….as voted by you!
  • And much more!

There’s something for everyone in the family – if it’s in Bangkok we’ve found it.

Why do we ask for your email?

We want to make sure our community is always aware of the latest news and information about schools (and everything else about child and family friendly events in BKK). Our community has consistently told us they prefer to receive this information via email and remember this also signs you up for our FREE weekly newsletter too!

Schedule

Production PhaseClose Date
RegistrationApril 30, 2024
Digital Guide Launch June 15, 2024
DistributionEarly June 2024

Distribution

500pcs of digital and hard copies will be distributed via:

The following independent articles will be featured:

  • Direct mail

Expatriate organisations & groups

  • 30 national embassies, consulates and UN agencies
  • 20 Chambers of commerce
  • 10 Women’s and family groups

Online

  • Website download

Events

  • Living in Bangkok Expat Fair, The British Club
  • Ploenchit Fair
  • Annual BKK Kids charity fair/market/pop-up event
  • BKK Kids’ sponsored events (venues such as The Comedy Club Bangkok, Bangkok Community Theatre, The Commons Thonglor)

Others

  • Business, markets, relocation companies… and more!

ACG 2024: Rate Card

Activity I Camp directory listings

Note: We charge a 20% cancellation fee if ads or listings are removed after the layout has been finalized.

UnitLogoVisually EnhancedYoutube LinkPrice
Interactive listing  Listing  1 URL Link4,000 THB
Basic listing   3,000 THB
Full page listing   10,000 THB

Display Advertising - Standard Placements

UnitTrim SizeBleedClear AreaPrice
A5 Full Page AD152mm W × 214mm HMinimum 3mm148mm W × 210mm H15,000 THB
Double  Page AD304mm W × 426mm HMinimum 3mm300mm W × 424mm H25,000 THB
     

Display advertising - Premium Placements

UnitTrim SizeBleedClear AreaPrice
Inside Double Page Font Cover 152mm W × 214mm HMinimum 3mm148mm W × 210mm H25,000THB
Page opposite Contents152mm W × 214mm HMinimum 3mm148mm W × 210mm H20,000 THB
Page opposite Publisher 152mm W × 214mm HMinimum 3mm148mm W × 210mm H20,000 THB
Page opposite Editor’s Letter152mm W × 214mm HMinimum 3mm148mm W × 210mm H20,000 THB
Inside Double Page Back Cover304mm W × 426mm HMinimum 3mm300mm W × 424mm H 25,000 THB
Back cover210mm W × 297mm HMinimum 3mm148mm W × 210mm H30,000 THB

Note: Complete image and text specifications will be sent after a placement has been confirmed.

ISG 2021: Artwork Sizes

Full Page

Trim Size 210mm W x 297mm H

Bleed 3mm around each edge

Half Page

Trim Size 210mm W x 148mm H

Bleed 3mm around each edge

ISG 2021: Artwork Guidelines

Specifications

Colour CMYK

Resolution 300dpi

File format PDF, JPG, TIFF, PSD (flat)

Unacceptable file format EPS, AI or INDD

Bleed Minimum 3mm

What is trim size? The physical size of your ad in the finished document. It is where the page itself will be cut. Because it is cut by a machine, the cut is not absolutely precise every time and slight shifting does occur.

What is bleed? Bleed refers to artwork that goes beyond the edge of the page before trimming down to size. Bleed ensures that no unprinted edges occur in the finished document.

What is clear area? The area that we recommend you keep text, logos and other important visuals within, so that crucial information does not get cut off (either through the cutting or binding process).

Leave a lasting impression

Keep it simple
Keep the number of shapes, lines and fonts to a minimum. Have a clear message, and remove all other unnecessary details.

Use a grid
Grids bring order to a layout, making it easier for people to find and navigate through your information. The placement of elements should flow naturally from one to the next in a progression that lends itself to your message.

Proper use of white space
Don’t fill every spot on the page with content or graphics. The negative space on the page can be useful to guide the reader’s attention and eliminate distractions.

Note: It is important to note that white space doesn’t need to be white. The term simply refers to empty space on a page. It’s recommended that the body of the text should occupy from 25 to 40% of the total space of a page.